Generate publicity

You can help raise awareness of DonateLife Week in your community:

• Ring radio talk-back to share a story about organ and tissue donation
• Write a letter to the editor urging Australians to get talking about organ and tissue donation
• Write an opinion piece for a newspaper or newsletter
• Post a blog about a compelling donor or recipient story
• Brief local media contacts on DonateLife Week 2013 and local activities
• Issue a community service announcement about your activities
• Organise a media photo opportunity for one of your activities

Start a discussion in your workplace

Consider using your internal communications channels to promote DonateLife Week 2013 and generate discussion within your work environment. You can:

• Place posters on notice boards, in staff rooms, staff changing rooms, rest rooms and kitchens. We have a selection of promotional materials to download and print online which you can access here
• Include information about your planned DonateLife Week 2013 activities in newsletters, on the extranet/intranet and on notice boards
• Encourage colleagues to use the screen saver or email signature images located above
• Display DonateLife materials to get the message out there
• Organise a morning tea or BBQ lunch to raise awareness

Promote DonateLife Week in your community

• Ask employees, members and volunteers to use and display materials within their own communities (schools, sporting groups, universities, libraries etc.)
• Invite local libraries and councils to stage their own DonateLife displays and provide them with access to DonateLife Week materials
• Hold your own public education display/s at major community hubs within your area
• Use the DonateLife Week 2013 materials at any public or professional activities that you have planned

Ask your elected representatives to help spread the word

Consider asking your local council or MP's or Senator's electorate office to promote DonateLife Week 2013. Provide them with background information, posters and the email signature materials and ask them to share this information on notice boards, websites and community newsletters.

It may also be appropriate to ask your MP or elected Councillors to publicly acknowledge DonateLife Week 2013 at an event they may already be officiating or invite them to issue their own press release of support.

Promote DonateLife Week on payslips

You can use the following text on payslips to help promote DonateLife Week 2013:

During DonateLife Week (24 February – 3 March 2013) make your organ and tissue donation wish count. Discover, decide, discuss organ and tissue donation. www.donatelife.gov.au

During DonateLife Week (24 February – 3 March 2013) make your organ and tissue donation wish count. Discover, decide, discuss organ and tissue donation. www.donatelife.gov.au